{"id":4948,"date":"2026-10-28T00:25:00","date_gmt":"2026-10-28T00:25:00","guid":{"rendered":"https:\/\/itsolutions.ee\/?p=4948"},"modified":"2026-10-28T00:38:22","modified_gmt":"2026-10-28T00:38:22","slug":"what-to-prepare-before-ordering-a-website","status":"publish","type":"post","link":"https:\/\/itsolutions.ee\/en\/blog\/what-to-prepare-before-ordering-a-website\/","title":{"rendered":"What to Prepare Before Ordering a Website: A Checklist for Business Owners"},"content":{"rendered":"

Web projects are most often delayed not by coding but by unclear expectations. If you answer the questions below before meeting a developer, you’ll get a more accurate quote and a site that actually does its job.<\/p>\n

1. What is the site’s goal?<\/h2>\n

Enquiries, sales, bookings or information? Choose one main goal. It shapes how the site is built and what you measure later.<\/p>\n

2. Who is your customer?<\/h2>\n

Describe two or three typical customers: who they are, what they look for and in which language. In Estonia that’s often three languages: Estonian, Russian and English.<\/p>\n

3. Which pages do you need?<\/h2>\n

Make a simple list: home, services (each service on its own page, which matters for SEO), portfolio, about, contact, blog.<\/p>\n

4. Where will the content come from?<\/h2>\n

Texts, photos, logos and client stories are the slowest part of any project. Decide early whether you’ll write them yourself or order copywriting.<\/p>\n

5. Which features do you need?<\/h2>\n